This season, we set out to conquer the West... Inspired by the great wild plains, rocky highlands, deep canyons and arid deserts... We wanted to pay homage to the magnificent FAR WEST. Its colours, its curves, its soul have inspired us since the beginning. It is even in this spirit that the brand was born, in this idea of "Wild Dust", which inhabits these lands.

Wildust is inspired by travel, and is for free spirits and adventurers. If there were to be a landscape, colours and a mood that reflects our DNA, this would be it. Exactly this one.  

So we planted our sign here, as a way of saying: "Home is where the Wild Dust is."  So welcome to our world, and long live the wild adventurer